Marketing on Facebook
This page was printed on Jul 27, 2023. For the current version, visit https://help.shopify.com/en/manual/promoting-marketing/create-marketing/facebook-instagram-by-meta.
You can useFacebook and Instagram by Metato sync your products to a catalog on Facebook so that you can create marketing activities for your products on Facebook.
For ad creation across the Facebook, Instagram, Messenger or Audience Network, useMeta's Ads Manager.
After you set up Facebook and Instagram by Meta, you can create the following ads on Facebook to feature your Shopify products:
- Facebook audience building adscan increase the traffic to your online store.
- Facebook dynamic retargeting adscan help your customers discover new products from your store.
- Facebook Page postscan make your existing Facebook audience aware of store promotions or new products.