Setting up your email

From receiving important notifications to communicating with your customers, email is an important part of any business. This page shows you how to set up and configure both your store owner email and your sender email.

The store contact address is the email address that you used when you signed up for Shopify. It's where you'll receive your files if you export your products, orders, or customer lists.

The sender email is your customer-facing address. It's where your customers can contact you directly, and it's the address that's associated with the automatic notification emails that they receive about their orders.

Add CNAME records to your domain to connect to the Shopify Sender Policy Framework (SPF) and Domain Keys Identified Mail (DKIM) records to ensure that your email message is delivered to your customer.

Change the store email address

By default, the store contact address is the email address that you use when you sign up for Shopify. It's the email address that Shopify uses to contact you and where you receive your files if you export your product, order, or customer lists. If you want Shopify to contact you at a new email address, this is where you can update that information.

If you haven'tset up a single login, then theAccount emaildisplays instead ofStore email.

Steps:

Change your sender email address

The sender email is your customer-facing email address. This is the email address that is displayed in theFromfield when your customers receive automatic notification emails, order confirmation emails, and any marketing emails sent from Shopify. Some domains might require additional authentication, otherwise your sender email address might appear withvia shopifyemail.com, or asno-reply@shopifyemail.com.

Steps:

1. From your Shopify admin, go toSettings>Notifications.
2. In theSender emailsection, enter your email address.
3. ClickSave.

Using a forwarding address as your sender email

如果你有一个Shopify-managed定制域you can use a forwarding email address from your custom domain as theSender emailfrom your store.

Steps:

1. Set up email forwardingto create a custom email address associated with your domain for your customers to contact. For example, if you own the domainjohns-apparel.com, then configure email forwarding so that if your customers emailinfo@johns-apparel.com, then their messages get forwarded to your personal emailjohn@gmail.com.
2. Change yourSender emailto your newly created forwarding email address. In the example above, you would change yourSender emailtoinfo@johns-apparel.com.

Customers will now receive your store notifications from the forwarding email associated with your custom domain. If they reply to your store's emails, then their message forwards to the personal email you configured in your email forwarding settings.

If your custom domain is cancelled or expires, then you will no longer be able to use the domain's forwarded email as yourSender email.

Ensuring that your email message is delivered to your customer

When you use a third-party domain, you need to verify your sender email address to ensure that your email message is delivered to your customers. To verify your sender email address, add CNAME records to your third-party domain to connects it to the Shopify SPF and DKIM records. Connecting your domain to the Shopify SPF and DKIM records prevents your email messages from being flagged as spam, or from failing to be delivered.

DKIMis an authentication method that's used by mail servers to verify that a message was not changed after it was sent.

SPF is an authentication method that validates that an email message comes from the domain that it claims to come from.

Add CNAME records to your third-party domain to connect to the Shopify SPF and DKIM records

You can help to ensure that your email message reaches your customer by adding CNAME records to your third-party domain to connect it to the Shopify SPF and DKIM records. If you need help to modify your CNAME records, then contact your domain provider.

Before you begin

确保你的商店是一个活跃的支付计划。Adding CNAME records isn't possible fordevelopment storesor for stores on thePause and Buildplan.

To complete this procedure, you need to have the following information:

• your login information for your third-party domain provider account
• your sender email, which is the email address that you use to communicate with your customers

Steps:

1. From your Shopify admin, go toSettings>Notifications.
2. In theSender emailsection, clickauthenticate your domain.
3. Follow the instructions to enter the new CNAME records into your third-party domain manager.

Changes can take up to 24 hours to complete.

If the domain verification fails, then verify that the DNS records that you entered into your third-party domain provider match the records that were provided in your Shopify admin.

Email forwarding

Email forwarding is a service that lets you direct an email from your custom domain to an existing email account with Gmail, Outlook, Yahoo, or another provider. For example, if you own the domain namejohns-apparel.com, then you can create the sender email addressinfo@johns-apparel.com. When customers emailinfo@johns-apparel.com, their messages are forwarded to your connected personal account, for example,john@gmail.com.

• Learn more aboutemail forwarding.